Verta Mountain Club: Redefining Women’s Ski Wear with Style, Comfort, and Confidence
- Verta Mountain Club
- Dec 5, 2024
- 3 min read
Are you tired of settling for unflattering, uncomfortable ski gear? You’re not alone. For years, women have faced a frustrating lack of options when it comes to stylish and functional ski wear. That’s where Verta Mountain Club. Verta is a brand designed for women by women, steps in to revolutionize the industry.
A Frustrating Start on the Slopes
Mary, the founder of Verta Mountain Club, grew up with a passion for skiing and snowboarding. But even as she embraced the thrill of the slopes, one thing always held her back: the clothing.
"As a young girl, I hated the ski clothes available. I remember begging my parents for something better, but there weren’t any other options," Mary shares. "I was stuck wearing my brother’s hand-me-downs or boyish, bulky outfits that didn’t make me feel confident or comfortable."
The lack of stylish ski apparel didn’t end there. Through high school, college, and even after graduating, Mary found herself searching store after store, only to leave empty-handed. When friends began asking her where to find cute, functional ski gear, she realized the problem wasn’t hers alone. Women everywhere were settling for gear that didn’t fit their needs—or their sense of style.
The Birth of Verta Mountain Club
Mary knew something had to change. In 2022, she founded Verta Mountain Club to bring a fresh perspective to women’s ski wear. Inspired by the comfort and style of popular athleisure brands, she set out to create ski apparel that blends functionality, fashion, and confidence.
Her first creation, the "Blue Birds" ski pants, became a game-changer. These pants feature:
A high-rise fit for a flattering silhouette and tummy support.
Stretchy, water-resistant fabrics for comfort and performance.
Thoughtful design elements that make women feel stylish and confident on the mountain.
"Most ski pants don’t address what women actually want," Mary explains. "I wanted to design (Verta) gear that feels as good as it looks, so women can focus on enjoying their time on the slopes."
Why Women Love Verta Mountain Club
Verta Mountain Club isn’t just about clothing—it’s about building a community of women who love skiing and want to look great doing it. Mary’s mission is simple: to empower more women to embrace the sport without compromising their style or comfort.
Here’s why women are flocking to Verta:
Flattering Fit: Say goodbye to baggy, unshapely ski gear. Verta’s high-rise ski pants are designed to make you feel confident and secure.
Athleisure-Inspired Comfort: If you love your yoga pants, you’ll love the stretchy, supportive feel of Verta ski wear.
Style Meets Function: Whether you're carving the slopes or sipping après-ski cocktails, Verta gear transitions seamlessly.
"Skiing is such a fun sport, and we shouldn’t have to settle for gear that makes us feel anything less than amazing," Mary says.
Join the Verta Mountain Club Movement
At Verta Mountain Club, it’s not just about selling clothes—it’s about redefining what women’s ski wear can be. The brand is paving the way for a more inclusive, stylish, and empowering future on the slopes.
So, whether you’re a seasoned skier or snowboarder, or planning your first trip to the mountains, Verta Mountain Club has the gear you’ve been waiting for. Join the movement and discover ski wear that finally puts women first.
Subscribe for 15% off Verta Mountain Club
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